Learn how--and why--consolidating data between sales and finance improves communication, forecasting, reporting, analysis and performance.
The role of the chief financial officer (CFO) is continuously evolving, and over the past few years has expanded into more oversight and expectation. But with all this attention spread across the company, one area that must remain a primary focus is sales performance and correctly setting targets, quotas and expectations.
According to a recent survey of CFOs by studioID, there is a broken link between sales incentive compensation and finance teams, impacting financial plans, expenses, forecasts and strategies. The survey found that sales forces need tools to aid finance and revealed how finance can improve targeting to better design compensation. Read this eBook to go deeper into the results and learn:
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