Sales & Marketing

Browse through our extensive list of free Sales & Marketing magazines, white papers, downloads and podcasts to find the titles that best match your skills and interests; topics include Customer Relationship Management (CRM), call center management, advertising and public relations. Simply complete the application form and submit it. Remember to fill out the forms COMPLETELY. All are absolutely free to professionals who qualify.

Target Marketing Covers all direct response media, including direct mail, telemarketing, space advertising, the Web and direct response TV...	Introduction to Multivariate Testing Learn how Multivariate Testing can Optimize Web Marketing...	Are You Ready for CRM? Seven Ways to Know This webcast provides an informative discussion around CRM and outlines seven criteria that will..
It's All About the Salesperson: Taking Advantage of Web 2.0 Wondering what role Web2.0/Sales2.0 and/or social networking plays in the sales..	Website Magazine Has tapped premier talent in the Internet industry for our content and each and every issue will contain practical advice..	Lead Life Cycle Optimization: 2008 Analysis Find out the 7 key trends in lead life cycle optimization from 2008 and learn where the market..
Screen Sharing Performance of Web Conferencing Services As web conferencing becomes increasingly prevalent, users are seeking more..	The SiteSpect Difference: A Unique Non-Intrusive Approach to Multivariate and A/B Testing Learn How to optimize your website effectiveness..	10 Steps to a Successful CRM Implementation Follow these 10 steps to help ensure that your CRM implementation is a success, from the..
Shelf Impact! Presents the latest packaging design and marketing information...	Informal Learning: Extending the Impact of Enterprise Ideas and Information Forward-thinking organizations are turning to enterprise..	The Total Economic Impact™ of eStara Click to Call Download the Forrester study today to better understand how your organization can..
Click to Chat: Best Practices to Drive More Sales and Better Customer Service with Proactive Chat Download the Expert Guide today to better..	Navigating the Sea of Silver, Creating Digital Imaging Sell-through at Retail This white paper identifies purchasing behaviors and retail..	Replacing your Web Content Management System Read this white paper on replacing your CMS and the business goals you need to keep in mind...
Sales Force Automation Comparison Guide Learn how to find the Sales Force Automation solution that fits best with your business...	Take a Tour of Microsoft Office Project Professional 2007 Learn how Microsoft Office Project 2007 helps you gain visibility and insights..	License Global Is the only source for trends in merchandising for consumer-based products...
Creativity Has taken you to the people and the processes behind the ads - who's creating change and how they're doing it...	Best Buy Supports New Line of Business and World-Class Sales Force Best Buy for Business, an expanding unit of Best Buy Company, has more..	Hosted CRM System Comparison Guide Discover how this easy-to-use guide helps you compare features and costs of the major hosted CRM..
Improving Sales Pipeline Performance Through Enhanced Visibility Learn the key steps to better penetrate target markets and achieve..	Sales Performance Management: Maximize Profits with Comprehensive Sales Processes Discover why the key to a productive sales force is..	Creating Business Value with Communication-Enabled CRM Processes Explore the benefits of using Communication-Enabled Business Processes..
Adopting Sales Force Automation Solution Tip Sheet Eliminate the worries of purchasing a CRM/SFA solution because of low utilization rates..	Selecting the Right Channel Partners to Maximize Sales Impact This White Paper reviews how the channel has changed and details methods to..	Click to Call: Giving Voice to Online Transaction Learn how eStara Connections can help you transform your business and bridge online and..
Sales and Marketing Outsourcing for Savings and Growth Learn how to identify ideal outsourceable operations, freeing your company's..	Designing Websites for Multivariate Testing: Top 3 Tips to Ensure Your Success Learn how to reach your marketing goal and gain the..	Sales 2.0: How Businesses are Using Online Collaboration to Spark Sales Evolve. Learn how Sales 2.0 is radically reshaping every facet in..
Choosing the Best CRM for Your Organization This white paper describes and analyzes the four most popular deployment scenarios, then offers..	Improving Customer Support and HelpDesk Efficiencies with On-Demand Remote Support Now you can sit at your desk and solve the toughest..	Co-Marketing with Channel Partners: Expand Your Marketing Reach with Channel Marketing Funds Take a look at how brand owners and their..
Consumer Promotions: Enhancing Brand Equity and Profitable Growth Learn how to improve effectiveness and efficiency for consumer promotions..	The Customer-Centric World Means "The End" for Traditional Advertising and Marketing Learn the four key strategies critical for customer..	Midmarket ERP Solutions Buyer's Guide Explore how this Buyer's Guide can help you answer the big (and small) questions so you can make an..
The Business Case for a Web Content Management System Learn the right process for choosing a CMS for your organization...	Leading Financial Services Firm Implements New Software for Improved Client Services Discover why Netherlands-based SNS REAAL, a leading..	Customer Relationship Management: Secrets to CRM Success Learn how Microsoft Customer Relationship Management (CRM) can help you develop..
Developing and Strengthening Profitable Customer Relationships with Microsoft Dynamics® CRM Learn how Microsoft Dynamics(TM) CRM..	Brand Packaging Is edited for brand, product, category, group managers, marketing personnel, and the support teams that work with them...	Smart Meetings Feature the latest in meeting industry trends, emerging technology, personality profiles, and updates on the best venues and..
BusinessWeek Is trusted for a deeper understanding of the trends that drive growth, how technology creates opportunities, and what best..	Marketing At Retail Provides the tools that help branding professionals, marketers, agencies, and retail professionals successfully capture..	Catalog Success Is the only industry magazine that provides practical information and ideas catalogers can use to do their jobs more..
BtoB Magazine Delivers timely editorial on all disciplines of business - to - business marketing...	Direct Covers every aspect of Direct marketing, including postal and regulatory issues, creative, lists, customer relationship management..	Business Solutions Helping VARs increase profits by integrating complementary technology...
SHOOT Is the #1 news magazine for commercial, interactive and branded content production...	Trade Show Executive Magazine Publishes a wide range of news, views and tools to guide managers and executives in forecasting, budgeting,..	iMedia Connection Provides readers with the latest news, expert advice and analysis of the internet marketing industry...
O'Dwyer's PR Report Provides in-depth coverage of PR firms and PR service firms, featuring campaigns and case histories in food & beverage,..	Sales and Marketing Opportunities in Today's Climate: Key Reasons to Outsource for Growth in a Declining Economy This white paper..	Social Media Marketing: 12 Essential Tips for Success Learn how to effectively engage customer communities with a new, social marketing mix...
Improve your Sales Forecasting, Productivity and Results Learn how Sales Automation can help your organization build a more effective and..	COVER Magazine Delivers no-nonsense business news and feature stories, designed to improve the retailer's everyday business operations...	Origination News Is the largest publication servicing mortgage originators!..
Attracting Leads with White Papers Learn to generate sustaining, long-term sales with white papers. FREE chapter from bestselling new book...	Tips for Choosing B2B Lead Generation Vendors for White Paper and Content Distribution Gain valuable information on what to look for when..	A Marketer's Quick Reference Guide for Content Distribution and Marketing Programs Explore quick tips and best practices that will help you..
Fishing for Leads with White Papers: Where to Drop Your White Paper Line Discover some effective ways to leverage your white papers to..	8 Surefire Strategies for Monetizing Your B2B Website Discover how to maximize your revenue potential by utilizing the traffic you already..	Select & Connect: Strategies for Targeted Acquisition and Retention Learn more about the marketing disconnect to uncover the challenges,..
Inspire Newsletter: Monthly Blog Series for Savvy B2B Marketers Delivers compelling topics from best practices to industry trends, authored..	How to Boost Your Company's Sales with Marketing This step-by-step guide will help you create a successful business-to-business "marketing..	Lead Generation Tactics: A Recipe for Success Learn tips and techniques about proven B2B sales lead generation, written by a leading B2B..
Software as a Service Dramatically Improves CRM Success Explore the results of this Yankee Group study aimed at determining how on-demand..	Surviving and Thriving in the Customer-Driven Age Explore how CRM can enable an organization to be agile and adaptable as market,..	B2B Sales Lead Success Checklist Determine if your technology company is doing all it can and should be doing to turn leads into sales...
Delivering Revenue Through Thought Leadership It's amazing how much credibility is generated by a book, both for the author and for the..	42 Rules of Cold Calling Executives Understand the dynamics of a cold call and how you can manage those to get results...	Marketing Campaign Development - What Marketing Executives Need to Know About Architecting Global Integrated Marketing Campaigns Learn how..
Offshoring Secrets: Building and Running a Successful India Operation Understand the issues faced by managers in India, and their..	SearchCRM Offers decision makers a rich collection of insight on this fast-changing industry, providing business leaders with the..	I'm on LinkedIn--Now What??? Get the most out of this popular business networking site by understanding LinkedIn and why you should use it...
Bank Advisor A sales and marketing resource exclusively for advisors and Corporate Executives selling insurance and financial products..	Retail Customer Experience News Alert Is a twice-weekly news briefing on the top retail industry news impacting the customer experience...	Making Lead Scoring & Nurturing Work Learn how BearingPoint successfully implemented a lead scoring and nurturing system within their..
Just MASH Marketing: The Customer Reference Mashup See how Serena Marketing utilizes the Customer Reference Mashup to ensure use of the most..	5 Ways You May Be Hindering Your Own Multivariate Tests Web Marketers: Run Successful Tests By Avoiding These Five Errors...	Daily Advertising Industry News: AAF SmartBrief Is the quickest, and easiest way to keep abreast of critical developments in the advertising..
Casino Journal Offers real-world solutions to changes facing casino resort operators in the fast-paced age of new technologies, competition..	Extraordinary Customer Service Is Your Customer a Satisfied Customer? Learn the Best Practices For Improving the Customer Experience...